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Elite Talent.
Global Partnerships.
Real Results.

Trusted by global brands to build high-impact sports partnerships through direct access to elite talent and top clubs.

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Experience

100+

Sponsorship or ambassador agreements brokered & executed

Access

200+

Direct access to 200+ elite athletes & sports VIPs

Reliable

50+

Partnerships delivered across 50+ markets around the world

Impact

38M+

Delivered 38M+ campaign impressions globally

WHAT WE DELIVER

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Elite Talent & VIP Ambassadors

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We provide brands with access to a powerful global network of footballers, athletes, creators and VIP personalities. These relationships allow us to unlock partnerships efficiently, discreetly, and strategically.

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Strategic Partnerships & Sponsorships

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We facilitate high-value commercial agreements with clubs, organisations, and rights holders. From football partnerships to global brand collaborations, we manage negotiations, rights usage, and contract execution end-to-end.

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Content Creation & Campaign Activation

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Through our talent relationships and creative network, we oversee content production, social campaigns, appearance management, and brand activations that deliver measurable impact.

TRUSTED BY LEADING BRANDS

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OUR WORK IN ACTION

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Brand Ambassador

Michael Essien & Sportybet

Michael Essien is the face of SportyBet in Africa, with the partnership renewed in 2023. The activation plan places Essien across Sportybet's campaigns & social content, through IP usage, interviews, and fan engagement.

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Club Partnership

Juventus & EKings

We positioned EKings as the Official Asian Betting Partner of Italian super-club Juventus, securing the brand’s debut in football sponsorship. Our team managed the commercial alignment and negotiations to deliver a partnership with clear strategic value for both sides.

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Club Partnership

Fulham FC & Flyfish

We connected EPL side Fulham FC with global payments platform Flyfish by identifying a clear match in values, audience, and ambition. We oversaw the negotiation and agreement process to deliver a partnership that benefits both brand and club.

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What Sets Us Apart

THE EXTRA TIME ADVANTAGE

With decades of relationships across players, clubs, agents, and creators, Extra Time Sports Group delivers access, trust, and results that few can match. From high-profile brand partnerships to international activations, we connect the right talent to the right opportunity.

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A Network Built Over Years.

Our access comes from long-standing relationships with agents, players, clubs, creators, and industry leaders, not from cold outreach.

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Trusted by Talent & Brands Alike.

We connect brands to the right athletes, creators, and VIPs through relationships cultivated over years. This approach ensures partnerships are aligned, credible, and deliver tangible results.​

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Discreet. Efficient. Professional.

We manage negotiations, schedules, approvals, rights usage, and final delivery, providing a seamless process that protects both the brand’s objectives and the talent’s time.

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Every Market.
Every Sector.
Every Campaign.

From global brand ambassadors to one-off shoots, from Premier League players to international legends, we have direct routes into every corner of the sports ecosystem.

FEATURED

OPPORTUNITIES

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European Club Partnerships

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Elite Football Ambassadors

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Global Sports Icons

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VIP Digital Creators

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Top Tier Media Personalities

Get in Touch

Ready to get started?

Let Extra Time Sports Group secure the ambassador, sponsorship, or partnership that elevates your brand.

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